Welcome NHS communication leader Alenka Daniel
We’re delighted to strengthen our growing team with the appointment of NHS communication leader Alenka Daniel as Account Director.
Alenka, currently Head of Communications at Barts Health NHS Trust, joins us from Monday 23 June, bringing over a decade of frontline NHS communication experience to support our growing portfolio of healthcare clients. She will be working with our public health clients, driving behaviour change campaigns and building on our work to help reduce violence amongst children and young people.
Alenka formerly led communications for one of the UK’s largest NHS trusts, overseeing the development of the communications strategy for five hospitals and advising executive leadership through complex system-wide challenges. Her expertise spans internal and digital communications, media relations, crisis communication, and stakeholder engagement.
Her work has earned national recognition, including accolades from the Nursing Times Workforce Awards, Comms2Point0 UnAwards, and the Medical Journalists’ Association, as well as contributing to the BAFTA-nominated series Operation: Live.
Alenka Daniel commented:
“Blue Lozenge represents the future of strategic healthcare communications: bold, compassionate, and expert.
“I’m proud to be joining a team that’s making a tangible difference across the health and care sector.
“I look forward to helping our clients improve patient care and navigate the complex and evolving health landscape.”
Rachel Royall, CEO of Blue Lozenge, added:
“We’re really excited about Alenka joining our team. She is hugely values driven and a great personality to be around. She has an excellent track record In delivering impactful campaigns and I can’t wait for her to meet our clients.”.”
Alenka’s appointment reflects our continued investment in senior healthcare communications talent, if you’re looking for your next move we’d love to hear from you. And if you’re looking for strategic healthcare communication expertise to design and deliver your next campaign, view our services and get in touch hello@bluelozenge.co.uk


