Sectors
NHS
At Blue Lozenge, we work extensively across all parts of the NHS and wider health and care system. Our deep understanding of NHS structures, challenges and priorities enables us to deliver strategic communication that genuinely makes a difference.
Our team includes specialists who have worked within NHS organisations, bringing insider knowledge to every project. We understand the complexities of integrated care systems, the pressures facing frontline teams, and the critical importance of patient-centred communication.
From NHS Trusts to Integrated Care Boards, primary care networks to national bodies, we provide the strategic communication support that helps NHS teams work more effectively. Our services help reduce administrative burden, improve pathway communication, and ultimately give healthcare professionals more time to care.
Public sector
We partner with public sector organisations to deliver communication that connects with communities and drives positive health outcomes.
Our work with local authorities, including Reading Borough Council, Royal Borough of Windsor and Maidenhead, and Kent County Council, demonstrates our ability to navigate complex stakeholder landscapes while delivering clear, effective communication.
Our team understands the unique pressures facing public sector communicators – from budget constraints to political sensitivities and the need to serve diverse populations. We specialise in creating communication strategies that align with organisational objectives while meeting the needs of multiple stakeholders.
Whether you need support with public health campaigns, service transformation communication, or building internal capabilities, Blue Lozenge brings public sector expertise that delivers measurable results.
Government, regulatory bodies and national organisations
Blue Lozenge partners with government departments, regulatory bodies, and national organisations to deliver strategic communication that supports policy implementation and public engagement. Our experience working with organisations like the Care Quality Commission, Public Health Wales, the Nursing and Midwifery Council, and the NHS Confederation demonstrates our ability to operate within complex governance frameworks.
We understand the unique requirements of national organisations – from approval processes to cross-departmental collaboration and the need for robust evidence. Our team navigates these complexities while delivering impactful communication that supports organisational objectives.
Whether you need communication strategy development, campaign delivery, or capability building, our expertise in this sector ensures we deliver communication that meets the highest standards and drives system-wide improvement.
Health tech and digital Innovation
We work with innovative health tech companies to articulate their value proposition and establish thought leadership within the healthcare ecosystem. In this rapidly evolving sector, we help organisations like RLDatix, Immedicare, and Cisco cut through the noise with compelling narratives that resonate with healthcare decision-makers.
Our team understands both the technical aspects of health technology and the unique needs of healthcare audiences. We translate complex innovations into clear benefits that connect with clinicians, commissioners, and patients.
From establishing media presence to developing content strategies and stakeholder engagement plans, we help health tech companies build trust, credibility and influence in a competitive marketplace.
Life sciences and healthcare companies
Our work with life sciences organisations helps bridge the gap between scientific innovation and healthcare implementation. We translate complex research and development into compelling narratives that connect with healthcare professionals, patients, and system leaders.
From pharmaceutical companies to medical device manufacturers, we understand the regulatory environment and approval processes that shape communication in this sector.
Our team develops strategic approaches that build trust while navigating compliance requirements.
Whether you need support with product launches, stakeholder engagement, market access communication, or building long-term reputation, Blue Lozenge brings specialist expertise to life sciences communication.
Medical associations and professional bodies
We support medical associations and professional bodies in their mission to advance healthcare standards and represent their members effectively. Through strategic communication, we help these organisations amplify their voice in policy discussions, engage meaningfully with members, and demonstrate their value.
Our team understands the unique position these organisations occupy within the healthcare landscape – balancing professional leadership with public engagement and policy influence. We develop communication approaches that enhance credibility, drive member engagement, and strengthen influence with key stakeholders.
Whether you need support with policy communication, member value propositions, or public campaigns, Blue Lozenge brings specialist expertise that helps medical associations and professional bodies fulfil their important mission.
Private healthcare providers
Blue Lozenge helps private healthcare organisations communicate their unique value and build trust with patients and referrers. Our work with providers and specialist clinicians helps differentiate their services in a competitive market.
We understand the balance between commercial objectives and clinical excellence that drives successful private healthcare communication. Our team develops strategies that highlight quality, expertise, and patient experience while maintaining professional integrity.
From digital marketing to reputation management, stakeholder engagement to internal communication, we provide specialist support that helps private healthcare organisations grow while maintaining their focus on excellent patient care.
Social care providers
Blue Lozenge works with social care organisations to address their unique communication challenges in an increasingly integrated health and care landscape. We understand the pressures facing this sector – from workforce recruitment to regulatory requirements and the need to demonstrate quality of care.
Our communication strategies help social care providers articulate their value, engage effectively with health partners, and build trust with service users and families. We develop approaches that respect the distinctive nature of social care while supporting closer integration with healthcare services.
From recruitment campaigns to reputation management, stakeholder engagement to service user communication, we provide specialist support that helps social care organisations thrive in a challenging environment.
Charities and third sector
We work with health-focused charities to amplify their voice, engage supporters and drive positive change. Our understanding of the charity sector helps organisations like Arthritis Action, Barnardos, and Childhood First maximise their impact through strategic communication.
From awareness campaigns to fundraising communication, stakeholder engagement to digital strategy, we provide the specialist support that enables charities to tell compelling stories that inspire action.
Our team understands the unique challenges facing charity communicators – from limited resources to the need to demonstrate impact to funders. We develop pragmatic approaches that deliver results while respecting budgetary constraints.