Welcome NHS communication leader Alenka Daniel
We’re delighted to strengthen our growing team with the appointment of NHS communication leader Alenka Daniel as Account Director. Alenka, currently Head of Communications at Barts Health NHS Trust, joins us from Monday 23 June, bringing over a decade of frontline NHS...
Supporting Excellence in Medical Journalism
Author: Maya Anaokar, Account Director This year marks a special milestone for Blue Lozenge – we’re sponsoring the Medical Journalists’ Association Awards for the first time, specifically the Feature of the Year (Broadcast) award. Why the awards matter to...
Blue lozenge 25: Strategic Healthcare Communication
The NHS brand is a masterclass in demonstrating the power and value of professional, strategic communication in healthcare. 25 years ago this month the national roll out of the NHS blue lozenge began.
Blue lozenge 25: Strategic Importance of Brand
We’re celebrating 25 years since the national roll-out of the NHS brand. Following an intelligent rebranding exercise in 1999 the NHS ‘blue lozenge’ has been synonymous with one NHS and a symbol of national pride.