Strategic diagnosis
We help boards, leaders and programme teams tell a clear, confident story that drives meaningful change.
Experts in both developing communications strategy and organisational strategy, we bring your staff and stakeholders along with you every step of the way. We work with you as genuine partners, all of our team helping all of your team.
Our approach is underpinned by the Blue Lozenge Infinity Model ™ – where we discover, define, develop and deliver – keeping momentum high from insight to impact.
This process involves audience research to fully understand your world, objective setting, content development and strategy implementation. We know the process works because we measure its success.
How we can help you
Whether you are looking for industry-leading communications and marketing strategy development or expert insight as you encounter boardroom or national politics, we are your trusted advisor, always working with patients at the heart of our thinking.
What we do
We help healthcare leaders:
- Set a clear communication direction at a time of organisational change
- Join up and achieve consistent and clear messaging across departments or programmes
- Understand public relations risks and seize communications opportunities
- Map out and prioritise their stakeholders, ensuring communications are targeted, engaging and effective
- Provide a consistent narrative across multi-agency partnerships
Who we work with
Our clients include:
- Integrated Care Board/Integrated Care System boards and leadership teams
- NHS Trust boards and leadership teams
- Programme directors managing major change
- Public sector directors leading portfolios that attract intense scrutiny
- Private sector companies planning NHS market entry
